Author: will

Episode 425 | How to Launch a Product Into a Mature Market Date: 2019-01-01 Link A mature market doesn’t necessarily mean it is a big market. Disrupting an existing market is where the hyper growth comes from. Most mature markets right now are ripe for disruption one way or another. If you’re going to bootstrap… Continue reading Startups for the Rest of Us Notes 2019

Episode 373 | How to Craft Your Homepage with Lianna Patch Date: 2018-01-02 Link Your home page is the main place where people land. There is no slash after the URL. It has to appeal to multiple types of visitors. At the top of your home page you should explain what your product does and… Continue reading Startups for the Rest of Us Notes 2018

Episode 321 | How to Take Your SaaS Upmarket Date: 2017-01-03 Link When you go upmarket you need a lot fewer customers to grow a lot faster. (When going upmarket) you’ll have to deal with committees who make decisions and questions about terms of service and legal structure. You’ll have to spend time upfront creating… Continue reading Startups for the Rest of Us Notes 2017

Episode 270 | Our Predictions for 2016 Date: 2016-01-05 Link Book: Habit Stacking Twitter is an opportunity for cheap clicks. Single round bootstrapping (“fund-strapping”) will become more common. Indie.vc Twitter will become less relevant than it is today. Episode 271 | Lessons Learned Analyzing 250 SaaS Pricing Pages Date: 2016-01-12 Link SaaStr It boils down… Continue reading Startups for the Rest of Us Notes 2016

Episode 218 | Our 5-Step Process for Answering Emails, Managing Your To Do List and Staying Productive Date: 2015-01-06 Link Only check email once or twice a day. Turn off all email notifications. Do it. Delegate It. Delete It. Quickly distill articles down to actionable items. Try to get in and out of your inbox… Continue reading Startups for the Rest of Us Notes 2015

Episode 166 | Quitting Your Job When You Have a Mortgage, How to Get 1,000 Pages of Content Indexed in Google, and More Listener Questions Date: 2014-01-07 Link Be careful that partnerships will create customers and not just more work. It is easier to get a mortgage before you quit a job rather than when… Continue reading Startups for the Rest of Us Notes 2014

Episode 138: More Tips for Identifying Startup Ideas Date: 2013-06-25 Link Startup ideas come from luck or spontaneity, insider knowledge of an industry, and research. Take some time and don’t run with the first idea you have. It can be a big benefit if you are customer zero for your product. Tap into your network… Continue reading Startups for the Rest of Us Notes 2013

Episode 72 | 8 Tactics for Building Your Pre-Launch Mailing List Date: 2012-03-13 Link If there is not enough data then you might not see trends. Take anything you’re looking at with a grain of salt. Kall8 for 800 numbers. Try to utilize an audience you already have. You’ll have a much better chance of… Continue reading Startups for the Rest of Us Notes 2012

Episode 52 | Getting Off The Hamster Wheel Date: 2011-09-27 Link Decide that you NEED to get off of the hamster wheel. Figure out what it is going to take to get off of the hamster wheel. Create a plan to get from point A to point B. Address major hurdles. Episode 58 | Inspiring… Continue reading Startups for the Rest of Us Notes 2011