Startups for the Rest of Us Notes 2012

Startups for the Rest of Us

Episode 72 | 8 Tactics for Building Your Pre-Launch Mailing List

Date: 2012-03-13


If there is not enough data then you might not see trends.

Take anything you’re looking at with a grain of salt.

Kall8 for 800 numbers.

Try to utilize an audience you already have. You’ll have a much better chance of succeeding.

People will be willing to help if you ask them.

You need to be willing to put in time to optimize.

Facebook ads are cheaper than Google ads.

Look at niche ad networks.

Twitter can be good for getting the word out.

Selling a new product to a new audience is the hardest thing to do.